THE PRINCIPLE OF DIRECTED RADICALITY: TOWARDS A LOGIC OF RADICAL INNOVATION

DS 32: Proceedings of DESIGN 2004, the 8th International Design Conference, Dubrovnik, Croatia

Year: 2004
Editor: Marjanovic D.
Author: Eloranta, K.T.
Section: MULTIDISCIPLINARY ASPECTS OF DESIGN
Page(s): 1003 - 1008

Abstract

Intelligent focusing is the crux of effective and efficient problem solving in any domain. Knowlede-level studies of problem solving have supported this view without any reservations. In fact, it is the core of any methodology. My paper begins by reviewing Gerald Smith’s search of ‘logic of innovation’ and emphasizing his characterizations about the nature of intelligent focusing in idea generation. Then I present a hierarchy of methodological constructs for radical innovation that helps to recognize different opportunities of proactive intelligent focusing in this subdomain of innovation. In the final part, I demonstrate the applicability of this view in the context of out-of-the-box thinking using the paradigmatic Nine-Dot problem.

Keywords: radical innovation, concept generation, creative tension, directed radicality, Directed Evolution

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