The role of consumer influences in the new product development of packaged food and beverage ventures

DS 109: Proceedings of the Design Society: 23rd International Conference on Engineering Design (ICED21)

Year: 2021
Author: Perttunen, E., Jung, S., Kirjavainen, S., Bjürklund, T., & Kim, S.
Series: ICED
DOI number: 10.1017/pds.2021.572
ISSN: 2732-527X

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