The Systematic Feedback Method for Ideation Mode in Workshops

DS 122: Proceedings of the Design Society: 24th International Conference on Engineering Design (ICED23)

Year: 2023
Editor: Kevin Otto, Boris Eisenbart, Claudia Eckert, Benoit Eynard, Dieter Krause, Josef Oehmen, Nad
Author: Akaki, Mayu (1,2); Maeno, Takashi (1)
Series: ICED
Institution: 1: Keio University; 2: Shunan University
Section: Design Methods
Page(s): 3523-3532
DOI number:


To encourage creativity through ideation mode in design thinking, we conducted three workshops dealing with regional challenges with 44 participants. The systematic feedback method applied to the workshops supports the multi-disciplinary participants to feedback during the ideation mode to diverge ideas from diverse perspectives. The method is composed of feedback cards and the process of using them. Two kinds of cards encourage communication within the team. The next three cards aim to diverge the viewpoints of the feedback systematically to support the team to imagine the possibility of the idea evolving from a bird's eye view.

Through quantitative analysis of the survey, we identified the significant and positive correlations between acceptance of the team’s idea and team creativity, the effectiveness of the method on team creativity, and the team’s characteristics that firmly realized the effect of the method. By categorizing the free comments, we indicated the valid functions and improvements that need further research in the future. Identified valid functions were not only diverging minds and perspectives but encouraging communication and understanding of the team members leading to acceptance and creativity.

Keywords: Creativity, Collaborative design, Communication, Design methods, Design learning

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